A Report from TECHSPO Toronto 2017

I was at the TECHSPO 2017 Toronto yesterday at the Toronto Marriott Downtown Eaton Centre Hotel, having registered back in December 2016 this was an event highly recommended by an acquaintance to find out the local technology landscape.

I was anticipating a high-energy congregation of tech enthusiasts with several booths as is expected of large trade shows and expos, however, I was left disappointed at the thin crowd and fewer tech companies being represented at today’s event, while I guess my timing went awry because most of the exhibitors were at lunch break! Moreover, I’m glad I attended because there was a lot to discover about digital marketing and VR/AR from the companies (out of 13 that were represented) I was able to interact.

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The Best UX Design Articles of February 2016

A catalogue of some of my favourite and insightful UX articles published in February 2016.

User-Centered Design Artifacts
An expert panel comprising UX professionals discuss artifacts a UX team should create during a design project to best enable the team to understand the design problem.

Mobile-First eCommerce: What Customers Expect and Value in Mobile Shopping Experiences
Senior Omni-Channel Commerce Consultant, Afshan Kirmani talks about best practices for increasing conversion rates for eCommerce mobile experiences.

Designers shouldn’t code. They should study business.
Designer Joshua Taylor weighs in with his opinion about how designers must focus on their craft, and the business.

The Three Views of (Information) Architecture
Information Architect, Dan Klyn speaks about designing a sitemap experience, by drawing an analogy with a real building architecture process.

3 Keys To Creating a Frictionless Experience
Elements in “anticipatory” design principles for creating a seamless experience. An article by Joe Johnston (you can’t miss the amazing hand drawings from @hellokevinwhite).

5 Steps To Conducting An Effective Expert Review
A write-up on the process for an effective expert review with examples and suggestions by Jeff Sauro.

What Assembling Ikea Furniture Taught Me About User Experience
BodeTree.com CEO and co-founder Chris Myers describes his experience with IKEA furniture and compares it with a traditional user-experience design process.

15 SEO Best Practices for Structuring URLs
A drill-down of the best practices to improve site structure and search engine ranking.

Beyond Usability: Designing with Persuasive Patterns
When products suffer from higher bounce rates, users miss out on the chance to experience what the product has to offer. Building persuasive user experiences is imperative. Anders Toxboe lists a set of persuasive patterns in this interesting article.

10 Most Common Web Design Mistakes Small Businesses Make
Tech blogger, Alan Smith presents his list of must-have design principles for small businesses who are struggling to make a compelling website.

Featured Image – by courtesy of N i c o l a / Microsoft Type Cover 2 – IMG_4252 (Some Rights Reserved)

The Best UX Design Articles of January 2016

A catalogue of some of my favourite and insightful UX articles published in January 2016.

Usability Of Beacon Technology At Conferences
Codal’s Creative Strategist Jenna Erickson looks at the various factors involved in integrating beacon technology at conferences to deliver content on your mobile devices.

7 User Interface Guidelines For Designing Watch Apps
Neha Modgil shares her views on designing for this newest wearable device keeping the user needs into perspective. She’s the Global Design Head and Owner at Techved Consulting.

Guidelines For Designing And Building A Multilingual Website
In this insightful article, Alan Smith speaks about how multilingual websites have become common today and describes ways to meet the challenges.

The Crucial Role Deep Linking Should Play in Your Mobile App
Bobby Emamian expresses his concerns while describing the advantages of deep-linking processes for mobile apps.

Innovation with Intention: The Next Evolution for the Experience Designer
As consumers demand more value, meaning and positive experiences in their lives, organizations are looking for experience designers who want to lead the change through creative new approaches. Senior User Experience Strategist and Director of Experience Design at SiteMinder, Meg Barbic, shares feedback from her interactions at the UXSTRAT 2015 conference in Athens, Georgia.

UX Strategy: How to Devise Innovative Digital Products That People Want, Part 2
This is a sample chapter from the book UX Strategy: How to Devise Innovative Digital Products That People Want, by Jaime Levy, published by O’Reilly Media. It speaks about UX strategy as a way of thinking, and not a means of executing a plan. Part 1 of this article was published in December 2015. Jaime is a UX Consultant at JLR Interactive based in Los Angeles, CA.

UX Performance Metrics: How to Measure Change
How can we really tell if we’ve made anything better, less frustrating, cheaper, or hassle-free for the people we serve? In this insightful article, Dana Botka draws from her experience using some project case-studies, on measuring change on content design.

UX vs CX: Which is more important?
If you are still thinking about UX versus CX, this article by Netania Engelbrecht should help you get around the concepts easily. Netania is Content Marketing Specialist at Usabilla.

Using Proto-content for a Better User Experience
Content Strategist Robert Mills describes his ‘content-first’ approach through this insightful article.

How to Determine the Right Number of Participants for Usability Studies
Unlocking the fear of UX researchers on the number of participants to find the best possible outcome, authors Janet M. Six and Ritch Macefield uncover some research findings in this article to answer your question.