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Bhooshan Pandya is a UX consultant & Product Designer with more than 12 years of experience in representing global brands within cross-cultural teams in many countries. He brings his customer-centric vision to projects and is an ardent advocate of ‘design-thinking’ for co-creating solutions that create value for both the business and users. While working with a product he follows the objective of designing an experience which is enjoyable, engaging, and enduring.


Co-Creation in Hiring for UX

The Role of Co-Creation in Hiring for UX

A case for using a ‘co-creation’ process for hiring UX Designers. I prefer working in a Co-Creation design process for products, which looks like this. DEFINE (The Problem) ⟶ ORGANIZE (The Information) ⟶ CONCEIVE & ANALYZE (The Ideas) ⟶ BUILD (The Prototypes) ⟶ DISCUSS/ITERATE (On The Feedback)  ⟶ IMPROVE (The Design). Loopback until I get to a design solution […]

West Duffin Creek

Seaton Trail

It was a cold November morning when we reached the Concession 3 parking lot of the Seaton Trail to begin our 26km hike today. The Seaton Trail, with a distance of 12.9 km from 3rd Concession near Brock Road northwest to Highway 7 at Green River is owned by The City of Pickering and managed by the Whitevale Community and Grand Valley Park. I noticed a remarkable sight about the place when I looked around […]

Durham Regional Forest

Durham Regional Forest, Walker Woods and Glen Major

On a cloudy and cold November-14, I set out to hike a distance of about 25 km at the Durham Regional Forest , Walker Woods and Glen Major areas. I undermined the weather at a cost because in the adjoining forest area it had snowed the previous night, with a high temperature of only around 2ºC. I went easy on the […]

Thompson's Travels

The Great Explorer

Had I not been watchful about the TV commercials, I would have completely overlooked discovering this great explorer of Canada (or should I say North America). It came as a total surprise to me that over his longish career Thompson mapped over 3.9 million square kilometres of North America and he was described as “the greatest land […]

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Bhooshan Pandya