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Bhooshan

Bhooshan Pandya is a UX consultant & Product Designer with more than 12 years of experience in representing global brands within cross-cultural teams in many countries. He brings his customer-centric vision to projects and is an ardent advocate of ‘design-thinking’ for co-creating solutions that create value for both the business and users. While working with a product he follows the objective of designing an experience which is enjoyable, engaging, and enduring.

ux

Why You Should Be Embracing ‘Inclusive Design’

Today is the International Day of Persons with Disabilities, promoted by the United Nations since 1992 as an understanding of disability issues and to mobilize support for the dignity, rights, and well-being of persons with disabilities. I find this an excellent opportunity to reflect on the choices we make as designers of the modern digital […]

Perfection is achieved not when there is nothing more to add, but when there is nothing left to take away.

Antoine de Saint-Exupery

The goal of a designer is to listen, observe, understand, sympathize, empathize, synthesize, and glean insights that enable him or her to ‘make the invisible visible’.

Hillman Curtis

Understanding The Scope of Lean UCD Methodology

from Using the User-Centered Design (UCD) and Human-Centered Design (HCD) Methodologies, this is an attempt to capture the meaning and to introduce the ‘Lean UCD’ framework. As a consultant and architect, I’m privileged to be using both the User-Centered Design UCD) or Human-Centered Design (HCD) frameworks in complex projects, and it’s natural to have pondered over the […]

It is not enough that we build products that function, that are understandable and usable, we also need to build products that bring joy and excitement, pleasure and fun, and, yes, beauty to people’s lives.

Don Norman

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Bhooshan Pandya

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