Menu Sidebar


Bhooshan Pandya is a UX consultant & Product Designer with more than 12 years of experience in representing global brands within cross-cultural teams in many countries. He brings his customer-centric vision to projects and is an ardent advocate of ‘design-thinking’ for co-creating solutions that create value for both the business and users. While working with a product he follows the objective of designing an experience which is enjoyable, engaging, and enduring.

Current Affairs

Jimmy Kimmel On Mass Shooting At Las Vegas

I don’t think anyone could have articulated the emotions of this tragic incident in words that Jimmy has managed to do. It’s not just the mass shooting at Las Vegas which is a horrific incident to recount but his profound use of words that brought tears to my eyes. He’s just brilliant!

AIB Roast Cover

Fuss About Nothing!

The whole debate about morality and culture, and the use of offensive language has been raked up again in the garb of “hurting public sentiments”, and may I add, unnecessarily, and pulling us in the tussle between modernity and ethnicity, the right or the worse, the choice that we as intellectuals have to make over an insignificant and below par event! It’s so depressing and annoying.

The Shoe is Mightier than the Sword

I was shocked to see the video of Jarnail Singh, a correspondent of one of India’s largest Hindi-daily the Dainik Jagran launching a shoe at P C Chidambaram at a Congress Party press conference. Firstly, the conference was called by the ruling party for the updates to the upcoming elections. Secondly, Mr. Chidambaram was presiding […]

Absolutely No Smoking!

I was visiting my favorite restaurant in south Mumbai along with a couple of my colleagues. We were the first customers ushered to the mezzanine floor which was surprisingly partitioned into a smoking and a non-smoking area but not clearly indicated anywhere. We had no clue about it until we found a lady bellowing smoke […]

A Question of Language

Are we taking our Marathi baana (pride) too far? a few weeks ago I reluctantly accompanied my friend who is a native of Kanpur to the MSRTC (ST) bus depot. He wanted to reserve a ticket for Nashik. Before I go further, I want to clarify that my friend is an educated MBA and a […]

Older Posts

Bhooshan Pandya