May 2017

Notes On Apple’s New ‘Mothership’ Campus

This is an insightful cover article on Apple’s new headquarters by Steven Levy (@stevenlevy) from the WIRED magazine. The campus was Steve Jobs’ dream and his finest design creation which has transformed into a futuristic architectural marvel today (and fondly identified as the ‘Ring’). Some quick notes from the write-up below.

  • The new campus was built according to Steve Jobs’ vision, he idealized California and based many of his ideas on his favorite features of the Bay Area in his youth. Jobs wanted to create a new campus ‘where the border between nature and building would be blurred’.
  • Steve Jobs dedicated a large amount of his last two years of life in the design of the building, where he would swoop down on the details he demanded and the meetings would often last 5-6 hours!

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A Report from TECHSPO Toronto 2017

I was at the TECHSPO 2017 Toronto yesterday at the Toronto Marriott Downtown Eaton Centre Hotel, having registered back in December 2016 this was an event highly recommended by an acquaintance to find out the local technology landscape.

I was anticipating a high-energy congregation of tech enthusiasts with several booths as is expected of large trade shows and expos, however, I was left disappointed at the thin crowd and fewer tech companies being represented at today’s event, while I guess my timing went awry because most of the exhibitors were at lunch break! Moreover, I’m glad I attended because there was a lot to discover about digital marketing and VR/AR from the companies (out of 13 that were represented) I was able to interact.

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My Decade on Twitter

It was exactly a decade ago on this day in 2007 that I published my first ‘tweet’, without the slightest clue as to what I was signing up for except that it was known as a ‘microblogging’ website because it allowed you to publish your thoughts in 140 characters in comparison to a standard blog post. I soon realised, this platform called ‘Twitter’ challenged my creative limits to produce noteworthy but short-lived content in a shorter span of time. It had an informal design set up yet a distinctive personality, but most importantly it brought me closer to like-minded individuals from around the globe. They were known as ‘followers’ whom I ‘followed’ and virtually befriended, some of whom I was lucky to have personally met while in India. Speaking of creativity, an enthused generation of users also developed an inane vocabulary to describe activities with passion such as coming up with terms like ‘twitterverse’ (twitter+universe), ‘tweeple’ (other Twitter users), or ‘tweetups’ (meetups of Twitter users). Back then it didn’t feel that way, but Twitter spurred the imagination of a silent generation to come out fearlessly & communicate and it diminished cultural and geographical distances to unite egalitarian forces.

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