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Bhooshan

Bhooshan Pandya is a UX consultant & Product Designer with more than 12 years of experience in representing global brands within cross-cultural teams in many countries. He brings his customer-centric vision to projects and is an ardent advocate of ‘design-thinking’ for co-creating solutions that create value for both the business and users. While working with a product he follows the objective of designing an experience which is enjoyable, engaging, and enduring.

Design

Instagram Old and New App Icon

Instagram Used Co-Creation For Its New Icon Design

Last year, Instagram changed its skeuomorphic icon branding to a purplish logo and it was only recently that I came across the design process on Fast CoDesign. Instagram’s Design Head Ian Spalter, guided the branding exercise into a co-creation session. The write-up from the FastCoDesign article mentions… At first, Spalter was most concerned with figuring […]

Co-Creation in Hiring for UX

The Role of Co-Creation in Hiring for UX

A case for using a ‘co-creation’ process for hiring UX Designers. I prefer working in a Co-Creation design process for products, which looks like this. DEFINE (The Problem) ⟶ ORGANIZE (The Information) ⟶ CONCEIVE & ANALYZE (The Ideas) ⟶ BUILD (The Prototypes) ⟶ DISCUSS/ITERATE (On The Feedback)  ⟶ IMPROVE (The Design). Loopback until I get to a design solution […]

UX Design

The Best UX Design Articles of May 2016

A catalogue of some of my favourite and insightful UX design articles published in May 2016. How to Turn User Research into Usable Data User research is an important component in a design process to collect valuable data. This article looks at various research methods and how to make the right choice. Basic steps on […]

The Fun of Building A Lego

It’s been a dream to experiment with Lego. It brings pleasure for me to build something out of pieces of colourful plastic — ‘bricks’ as they are lovingly referred to by enthusiasts. So I picked up my first kit to begin with a majestic 578-bricks Fire Plane from Lego’s ‘Technic’ series. With great help from my significant other, it […]

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Bhooshan Pandya